Debora B. Freitas López

Executive Director, Johns Hopkins Center for Communication Programs

Belinda Kwamboka

Comms & Platform Associate, HCD Exchange (JSI)

Adebayo Fayoyin, PhD

Social and Behavior Change Technical Specialist, Wits Health Consortium, Summit Co-Chair

James Lomotey

Senior Behavior Change Specialist, USAID Enhancing WASH Activity Ghana (JSI)

Dr. Tariku Nigatu

Deputy Chief of Party, USAID Digital Health Activity

Muthoni Wachira Kantai

Director, HCD Exchange (JSI)

Nancy Njoki

Program Lead, Girl Effect

Mokshada Jain

Director of Health, Surgo Health

Angela Chitsime

Save the Children, Malawi

Michael Odong

Technical Advisor Social & Behavior Change Sight Savers

Jessica Phiri

SBCC specialist

Massimiliano Sani

Senior Advisor, Social and Behavior Change UNICEF HQ

Ms. SILUE Nonfara Aliatou

ESATIC, Ivory Coast

Olusina Olusegun OLULANA

Social and Behaviour Change professional

Kojo Lokko

Executive Director, The Challenge Initiative

Dr. Richard Kabanda

Commissioner Health Promotion, Education, and Communication at Uganda Ministry of Health

Mrs. Ladidi K. Bako-Aiyegbusi

Senior Social and Behavior Change (SBC) Technical Advisor, Save the Children International, Malawi

Emelia Benyiwaa Ainooson

FHI 360 - Ghana

Nicola Christofides

University of Witwatersrand (nicola.chris@gmail.com)

Ms Delilah Takawira

FHI 360, Zimbabwe

Ms. Emily Bockh

FHI 360 (ebockh@fhi360.org)

Ms. Kara Tureski

FHI 360 (ktureki@fhi360.org)

Cecilia (Ukwin) Afo

Public Health Practitioner, Volunteer and Peer Educator

Dina Heikal

Social and Behavioral Change Specialist

Derrick Gakuu

Founder, Innovator, and Venture builder Payless

Dr. Priscilla Madzinga Kusena

Communications Specialist

Maurice Ocquaye

Senior Practitioner, Ghana

Valdermiro Bila

Sight Savers, Mozambique

Mwine Bob Wayne

Campaign and Media Management Associate, USAID SBCA, Johns Hopkins Center for Communication Programs

Elizabeth Kemigisha

Knowledge Management Associate, WI-HER. Summit Co-Chair

Robby Muhumuza

Board Chair AS-SBC

Emmanuel Kayongo

Deputy Chief of Party USAID SBCA, Uganda, Johns Hopkins Center for Communication Programs.

Brian Mdawida

SBC Integration Advisor, John Snow Inc!

Deo Agaba

Regional Advocacy & Communications Manager, Path

Ismael Nouhou Ousmane

CORUS International

Antje Benton Becker

Save The Children

Gayatri Jayal

Dimagi

Sarah Osman

Osman Advisory Services

Oluwaseun Nifemi

Data Science Nigeria

Mehdi Snene

UN Secretary Generals' Envoy on Technology Switzerland

Pacifique Liyana Ishimwe

Viamo Zambia

Chris Mahony

Peloria

Mrs. Norkor Akua Duah

Mulen Lowe Acca, Ghana

Ms. Saba Amberwork

Zeleman Communications, Advertising and Production - Ethiopia

Ebenezer Kye-Mensah

FHI 360, Ghana

Fekadu Demelash

Fama Broadcasting Corporation Ethiopia

Mabel Asafo

Ghana Health Service

Mr. Lesly Marange

Glytime Foods, Zimbabwe

Yasmina Zongo

Senior Advocacy Officer

Francis Mutekanga

Group Head of Strategy, WEKOnnect Group

Thomas Ofemi

Co-Chair, Evidence2impact Cluster, Global Alliance

Stephanie Tholand

Treasurer, Global Alliance SBC

Daudi Ochieng

Founding Member and Board Member African Society for SBC (AS-SBC)

Charlotte Lapsansky

SBC Professional

Integrated Behavioral Science and Local Knowledge

Sub-Theme
Abstract Strands
Description
Integrated Program Design
Multidisciplinary Approaches; Multisectoral Collaboration; Scalable Models
This sub-theme recognizes the importance of incorporating a variety of disciplines and sectors into SBC program design. Abstracts should discuss strategies that have successfully integrated behavioral science with other areas of expertise to address complex social issues. Case studies on multisectoral collaboration that demonstrate scalable and sustainable models of SBC are particularly welcome
Application in Diverse Contexts
Case Studies, Theory Adaptation Examples
This sub-theme focuses on how behavioral science is tested, adapted and applied within diverse African cultural, social, and economic contexts. It encourages abstracts that provide evidence or theoretical analysis on how behavioral theories and models are tailored to specific local conditions and cultural practices.
Narrative Analysis and Advocacy
Leveraging Narratives for Advocacy; Integrating Traditional and Digital Media; Institutional Change
While acknowledging the power of storytelling, this sub-theme seeks to explore how narratives and traditional media, when integrated with modern digital platforms, can catalyze community-driven advocacy and lead to institutional change. Abstracts should discuss the utilization of stories as tools for broader social and behavioral impact.

Community Engagement and Local Narratives

Sub-Theme
Abstract Strands
Description
Effective Community Programming
Community-Based Problem-Solving; Data-Driven Decision Making; Digital Data for Social Accountability
This sub-theme focuses on the application of practical, effective community engagement strategies for problem-solving. Abstracts should highlight programs that use local and digital data to inform decisions and promote social accountability. Case studies demonstrating the institutionalization of such engagement for systemic policy changes are encouraged.
Scaling and Impact of Grassroots Movements
Local Champions of Change; Scalable Solutions; Long-Term Community Impact
This sub-theme emphasizes the scalability and sustainability of grassroots initiatives. We invite submissions that showcase how local change agents have driven substantial behavioral changes and the methods employed to measure and maintain the impact over time

Innovative Financing and Sustainable Partnerships

Sub-Theme
Abstract Strands
Description
New Financial Models for SBC
Analysis of DIBs/SIGs, Case Studies on Financing Models
This sub-theme explores the use of innovative financing mechanisms such as Development Impact Bonds (DIBs) and Social Impact Guarantees (SIGs) in the context of SBC. It calls for abstracts that analyze these models, document their implementation, and evaluate their effectiveness and scalability in supporting SBC initiatives.
Cross-Sector Partnerships
Partnership Success Stories, Strategy Analysis
This area discusses the critical role of cross-sector partnerships in funding SBC projects. Abstracts should detail successful collaborations between the public sector, private entities, and non-profit organizations, analyzing strategies that led to effective SBC financing and sustainable outcomes.

Digital Transformation and Technological Innovation in SBC

Sub-Theme
Abstract Strands
Description
AI, NLP, and LLMs in SBC
Applications of AI in SBC; Case Studies on NLP and LLMs; Novel Research and Evaluation Techniques Using AI
This sub-theme explores how AI, including specific technologies like NLP and LLMs, not only enhances SBC strategies but also revolutionizes SBC research, monitoring, and evaluation. It focuses on the use of advanced language processing to improve understanding, foster tailored communication within SBC initiatives, and introduce innovative methods for measuring and evaluating in SBC.
Tech-Driven SBC Strategies
Digital Health Case Studies; Social Media Strategies; Mobile Technology in Research and Monitoring
Delving into the impact of digital technologies and innovations like mobile health and social media on SBC, this sub-theme seeks insights into how these tools are reshaping the landscape of SBC. It also invites contributions that highlight how mobile technology is being leveraged for real-time research, monitoring, and evaluation in SBC.
Data Analytics and Behavioral Insights
Data-Driven Strategy Examples; Analytical Tool Development; Innovative Monitoring and Evaluation Practices
This area explores the utilization of data analytics and the extraction of behavioral insights from big data, contributing to the development of more effective and targeted SBC strategies. It also encourages submissions that illustrate how new analytical tools and methods are transforming the monitoring and evaluation processes in the field of SBC.